Maction Consulting is a full service market research agency that provides quantitative & qualitative fieldwork/data collection, analytics, and market/social research to corporations and non-profits worldwide.
Headquartered in Ahmedabad, India, Maction empowers industry leaders in diverse sectors to make strategic, cost-effective decisions based on key insights gleaned from our research.
Our company's services are extensive and consist of market segmentation, pricing analysis, brand perception research, retail audits, need assessment studies, concept testing, usage and attitude studies, customer loyalty research, competitive analysis, feasibility studies, and data collection across all locations in India.
Core research sectors include Agriculture, Automotive, Construction, Durables, Education, Finance, FMCG, Health Care, Industrial, IT, Media, Real Estate, Retail, Rural, Social, and Telecom.
WHY CHOOSE MACTION CONSULTING?
– EXPERIENCE. Maction's sophisticated team of researchers, statisticians, data analysts, and field managers collectively possess decades of experience, giving Maction the ability to offer well-designed research that guides business strategies.
– EXPERTISE. Our expertise includes exploratory research, cross sectional design, longitudinal design, and causal research—we determine the best methodology to use based on your unique requirements.
– PROFESSIONALISM. Maction takes its business commitments seriously—we submit deliverables on time and and display the utmost professionalism in all of our business interactions.
– QUALITY. Maction Consulting follows an international standard for market research quality, ISO 20252:2012. For our clients, this means we perform work to exacting standards, ensuring it is of the highest quality.
– DIVERSE BACKGROUND. Our experienced team members have executed projects for a wide range of businesses and non-profits including HUL, Reckitt Benckiser, PepsiCo, CocaCola, LG, HP, Nestle, P&G, Dabur, Honda, Yamaha, Hero Moto Cop, TVS Motors, Maruti Suzuki, Toyota, Idea Cellular, L&T, Amul, ICICI, UNICEF, UNFPA, Rockefeller Foundation, INHP-Mexico, Alliance UK, National AIDS Control Organization, Oxfam, USAID, Ministry of Health and Family Welfare, and Ministry of Environment and Forest.
– CORE VALUES. Maction's fundamental values are integrity, creativity, precision, and excellence. To this end, we are committed to offering our clients exceptionally designed research studies, rigorous scientific methods for data collection to minimise data bias, and an experienced team with extensive laptop and tabs (CAPI) experience for skillful data collection in the field.
Whether you're looking to launch a new brand, get insights into an existing one, analyze your pricing model, or better understand consumer motivation, Maction Consulting can provide market research, analytics, and data collection expertise that will give your organization a competitive edge in the global marketplace.